Known lovingly by some as a “shacket” (shirt + jacket), our upcoming J.R. Shirt is a versatile, super soft and comfortable piece for this fall and winter. Named after one of television’s most notorious villains, J.R. Ewing was nothing short of pretty badass. Even if he was an a-hole. Which we are not denying. Made in Texas for badasses, this shirt can take you from days at the ranch to nights in the city effortlessly.

Check out the following pics from our photoshoot (at Bar W ranch here in Texas) of this awesome shirt (or jacket), and then check back tomorrow for the official launch: