Matt Shook rocks his Criquet in front of his shop.

Comfortably Off-Course With Matt Shook, JuiceLand Founder

In 2001 JuiceLand founder Matt Shook took a break from swimming at Barton Springs pool to get a fresh carrot-apple-ginger juice up the street at the Juice Joint on Barton Springs Rd. While filling up on juice he also filled out a part-time job application. His life would never be the same.

At it’s inception in 2011, JuiceLand was built to offer the life-giving qualities of damn good juices, smoothies, and health foods to the masses. Since then, JuiceLand founder, Matt Shook, has built an empire here in Austin. We sat down over juice and asked him what he was doing.

What are you watching right now?

A Trumpster fire.

What are you listening to?

New Tribe Called Quest "We the People" and Skiptracing by Mild High Club.

What are you reading right now?


What's your favorite 19th Hole?

Last week it was Sahara Lounge after a round at Mo Willy golf course.

For more Juice, check out:

Matt Shook, JuiceLand Founder